Customer IAM (CIAM) is Identity and Access Management solution for you customers, B2B customers or consumers. CIAM solution is a core building block in digitalization, eServices and omnichannel marketing. Ease of use and good user experience are requirements for staying competitive. You should offer you customers and easy and secure way to register and access your services.

With a CIAM solution you will also be able to know your customers (KYC) better. This helps you in marketing and selling. From the security viewpoint, there might be a need for your organization to offer different data and access based on who the customer is. CIAM solution provides you also authentication or strong authentication capbilities. It is also possible to utilize Customer IAM solution for consent management, privacy and GDPR compliance.